What Kohl’s Can Teach You About Preparing for Cyber Monday

In 2013, Kohl’s pulled in an impressive $742.4 million in e-commerce sales during the fourth quarter. That number accounted for 42 percent of the $1.76 billion the clothing retailer brought in over the entire year from digital sales.

Between 4Q12 and 4Q13, Kohl’s enjoyed a 16 percent increase in total Web sales. But while the aggregate revenue number might … Continue reading →

Black Friday & Cyber Monday Creep: Retailers Plan Earliest Thanksgiving Openings Ever

Before the mega-retailer made headlines late last year for its data breach, Target was in the news for how it handled Cyber Monday.

Falling on the Monday after Thanksgiving, Cyber Monday is a day when countless brands offer their customers aggressive sales on their websites. Essentially, it’s the digital world’s answer to the brick-and-mortar retailer … Continue reading →

(Trying to) Get Under the Hood of AWS’s New Aurora

Last week, Amazon announced Aurora with many interesting features promised. Let’s drill into the details a bit, and explore the ramifications.

Architecture: Aurora’s overall design leverages a single write master, read-slave fanout architecture. Okay, sounds like MySQL—reads are scalable. Amazon has also written a lot about Aurora’s storage features, but … Continue reading →

With ClustrixDB, nomorerack Seamlessly Absorbs a 600 Percent Traffic Spike

As one of the country’s fastest-growing e-commerce retailers—the company’s revenue increased 1,023 percent year-to-year—nomorerack knows a thing or two about digital traffic spikes. In fact, during the holidays, the company’s website received as much as 20 times the amount of traffic at any given point in time compared to a regular day.

The retailer … Continue reading →

Is Your Brand Ready for Cyber Monday?

Last year, e-commerce retailers hauled in an impressive $2.29 billion on Cyber Monday, a 15.7 percent bump up from the prior year.

In 2014, as even more customers employ their tablets and smartphones to search out the best deals, those numbers will increase. In fact, mobile devices accounted for $419 million of Cyber Monday sales last year, good enough for 18 … Continue reading →

Another Scale-up Relational Database… Really?

Amazon today announced Aurora, a MySQL compatible RDBMS with 5x the performance of MySQL. Just what we need, another scale-up SQL database. High availability comes via fail-over of replicated instances with at least 2 copies of the original data. In this architecture they claim to easily and seamlessly scale storage:

“As your business grows, Amazon Aurora will … Continue reading →

Say What? RDBMSs are Not Legacy Technology

In America, we pride ourselves on our freedom of speech. So, people certainly can say whatever they like.

But recently, a whopper of a tale came to us through the grapevine: Someone’s been saying that relational database management systems (RDBMSs) are “legacy technology”. We wholeheartedly disagree, so we’re taking the time to exercise our first … Continue reading →

ClustrixDB: A Database That Remains Available Even When Two or More Servers Fail

To ensure that your e-commerce business is successful, you’ve got to make sure that your database is available as much as possible. After all, when your website isn’t working properly, you can’t make a sale.

From time to time, databases can fail, whether on a single server, multiple servers or across your entire data center. Or your cloud provider can … Continue reading →

Three Shortcomings of MySQL

For your online business to be successful, you’ve got to build your e-commerce platform on infrastructure that can accommodate the increasing demands of today’s digital world.

As more customers take to the Internet and their mobile devices to make purchases, e-commerce retailers can expect increasing traffic to their sites in the coming years. In fact, the … Continue reading →

Survey Says: Your E-Commerce Platform Needs to Be Ready for Everything

It wasn’t so long ago that we bought all our goods and services from brick-and-mortar stores. Now, it’s likely only a matter of time before we do all of our shopping digitally.

In addition to being able to shop on a laptop, the proliferation of smartphones and other mobile devices has given your customers the ability to shop in your digital store 24 hours a … Continue reading →