Stop Praying for Performance and Ensure it Instead

If your e-commerce site has experienced rapid growth over the past several months, you likely owe your success to a few critical factors:

You sell a product or service that is in high demand Your product or service stands out from others in your industry Your website is easy to use and provides a top-notch customer experience

As long as you keep your business … Continue reading →

Optimizing Your E-Commerce Site Is About Looking Beyond Today

If you are an e-commerce business growing your earnings quarter after quarter, all probably seems right with the world. You’ve hit upon a formula for success that combines products that consumers need with prices they can afford. As you look toward the future there is hardly a ripple in the ocean of profitability you’ll be sailing on for years to come.

But … Continue reading →

Three Common Issues with Magento Performance

For years e-commerce businesses of all shapes and sizes have turned to Magento’s flexible and versatile software solutions. In fact, the company now boasts over 240,000 customers worldwide. Although the e-commerce platform does offer numerous advantages for online businesses, sluggish Magento performance is still an issue for many of these companies.

So, what … Continue reading →

M-Commerce Projections Continue to Rise as New Use Cases Emerge

The rise of e-commerce changed the way global consumers purchased retail, making it possible for them to shop from their homes and offices and for retailers to drive profitability online. Now, the global m-commerce market is experiencing a similar boom. In fact, recent research from TechNavio indicates that the m-commerce market will grow at an astounding 32.2% CAGR … Continue reading →

Everything You Need to Know About Scaling MySQL Part 8: Wrapping Up

We have come to the end of the line for our “Everything You Need to Know About Scaling MySQL” series and we hope you have come away with some valuable insight into how to optimize your e-commerce website. For those who may have missed an installment or two—or simply need a refresher—here is an overview of the key takeaways from each of the previous seven … Continue reading →

Everything You Need to Know About Scaling MySQL – Part 7: Customer Issues With MySQL

During the previous entries in this series, we discussed the various struggles that scaling a legacy MySQL database can cause and the options e-commerce sites have in combating those issues.

While any growing Web business can experience difficulties with scaling MySQL, some types of e-commerce sites are especially vulnerable to the inherent flaws and limitations … Continue reading →

More Customers on Your Site: Cause for Celebration or Disaster?

At a basic level, the goal of every e-commerce site is to attract more traffic. Regardless of your conversion rate, the more visits your site receives, the more sales it will generate—that is simple mathematics.

Of course, that statement is only true given the assumption that your website can handle a spike in customers when it occurs, and that can be a … Continue reading →

Everything You Need to Know About Scaling MySQL – Part 6: Aurora

In November of last year, Amazon announced a new MySQL-compatible scale up relational database engine called Aurora. The online retailer billed the new product as highly scalable, boasting its capability to automatically grow storage from 10GB to 64TB based on need.

Scalability is a vital feature in a database—especially for e-commerce sites that handle … Continue reading →

Is Replatforming Really the Best Option for Your eCommerce Site?

The technology that powers eCommerce platforms is changing at a frighteningly fast pace. Competitive influencers such as omni-channel service, globalization, flash sales, social media and customer analytics are raising the stakes for merchants and demanding more seamless, responsive and intuitive platform performance. It’s no surprise, then, that merchants may panic … Continue reading →